Merchandising is the methods, practices, and operations used
to promote and sustain certain categories of commercial activity. In the
broadest sense, merchandising is any practice which contributes to the
sale of products to a retail consumer. At a retail in-store level,
merchandising refers to the variety of products available for sale and
the display of those products in such a way that it stimulates interest
and entices customers to make a purchase.
Merchandising is the methods, practices, and operations used
to promote and sustain certain categories of commercial activity. In the
broadest sense, merchandising is any practice which contributes to the
sale of products to a retail consumer. At a retail in-store level,
merchandising refers to the variety of products available for sale and
the display of those products in such a way that it stimulates interest
and entices customers to make a purchase.
